WebsiteNext.jsVibe codingMDX blogPersonal brand· 2026

Lidmila.cz

A copywriter with ten years of experience writing for Bonami, Weleda, and Notino wanted her own website—one that introduces her work and brings in new projects. We built her a personal site that delivered three inquiries via the contact form in the first two weeks—and showcases "vibe coding" in practice: copy and code from the same workshop.

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O projektu –

Context and starting point

Lidmila Maršálková wrote for Bonami, Weleda, Notino, and twenty other brands for ten years. Projects reached her through referrals—it worked, but she wasn't reaching people who didn't already know her. As co-founder of CodeWhiskers, she wanted her own website to introduce her work, showcase references, and open doors to new clients. A place to confidently send prospects to.

Cíle –

What the project should deliver

A site that sounds like Lidmila—not a generic copywriter template, but a distinctive voice with kitchen metaphors and her own "vibe coding" tagline
A website that actively brings in projects—contact form, newsletter, and a clear invitation to reach out, not just a static business card
A dedicated space for articles that brings in visitors from Google long-term and builds authority in the field
A showcase for the studio itself—a site that demonstrates how CodeWhiskers builds: fast, with quality, and content-first

What we did –

Specific moves

A fast and secure site—pages load quickly and look sharp on phones, tablets, and desktops. No WordPress plugins, no recurring maintenance, minimal security exposure.

Visual identity tailored to the brand—not an internet template, but a custom design. Typography, colors, and small animations hold Lidmila's tone from the hero to the footer. Including interactive work samples clickable right in the Services section.

A form and newsletter that just work—the contact form resists bots and spam, the newsletter has GDPR consent and an Ecomail connection. Messages and signups arrive reliably, no losses along the way.

Cookie consent compliant with the law—custom cookie banner with four consent categories (necessary, analytics, marketing, preferences), connected to Google Analytics. Visitors choose consciously, the lawyer has nothing to fix.

A blog as a trust-building channel—original articles on SEO, AI, and copywriting, set up so Google understands what the page is about. Lidmila writes them herself, without an admin or plugin maintenance.

Ready for Google and social—polished link previews on Facebook, LinkedIn, and Twitter, automatic site map, and technical setup so Google finds and indexes the site quickly. With Lidmila, it happened on day one after launch.

Czech typography rules followed to the detail—correct spaces, dashes, and clean typesetting. For a copywriter where every character matters.

Custom copy in every pixel—from the opening line "Every letter will hit them" through the four service blocks to error pages. Lidmila wrote, the team polished interactions and the underlying tech.

Visuals –

A look at the result

Homepage with hero section and service blocks

№ 01

An intro that grabs attention

"Every letter will hit them." One sentence that says it all. Below it, four service blocks and a "Let's connect" button—no long scrolling needed to find what Lidmila offers.

Services section with interactive case modals

№ 02

Services with interactive samples

Four service blocks (Copy & content, Strategy & SEO, Campaigns, When more is needed) full of clickable portfolio samples—screenshots, external links, and entire projects. The client sees proof straight away, not just claims.

№ 03

About me, no template

Lidmila as copywriter, editor, and "vibe coder." Ten years of experience, the journey from big e‑shops to her own studio, skills and clients—all in a personal tone, not a dry CV.

№ 04

A form that pulls in projects

Nineteen service checkboxes (Website, SEO content, E‑shop descriptions, Newsletter…), automatic protection against bots and spam, and reliable email delivery. Three real inquiries in the first two weeks after launch.

Blog with articles on SEO, AI, and copywriting

№ 05

A blog that proves authority

Original articles on SEO, AI, and copywriting—long-form pieces with original research (E-E-A-T in practice, AI Overviews, prompts). For Google, proof of authority; for clients, proof that Lidmila knows the subject.

Result –

Finally a place to confidently send prospects to

✕ Before

Online only on LinkedIn—no own presence
Prospects could only reach Lidmila through referrals
No space for articles and sharing experience
No measurable channel for new inquiries

✓ After

Her own site with an identity that lands at first glance
A contact form that doesn't drown in spam, with messages arriving reliably
A blog with original industry articles, optimized for Google
Cookie consent and analytics compliant with the law

“I spent ten years building my authority, but my online presence was falling behind. Now I have my own website that not only describes what I do but actively brings in new projects—and most importantly, it speaks my language, not the language of some template site.”

Lidmila Maršálková

copywriter & project owner

Mobile –

Beautiful in your hand

Most visitors today arrive on mobile. We made sure the site looks and works just as well on a phone as on a desktop—not only technically, but typographically and visually too.

FAQ –

What people ask before commissioning a website

How much does such a website cost?+

It depends on the size and complexity of the website. A few-page site like lidmila.cz—if the client has graphics and copy ready—costs roughly 6,000–8,000 CZK. For larger company sites with multiple sections, a blog, integrations, and custom copywriting, prices start at 20,000 CZK. We always confirm the exact budget after a short consultation where we go through scope and requirements.

How quickly can you deliver a website?+

It depends on the content scope. Lidmila had her copy ready upfront, so twelve days were enough. For a typical project, count on three to six weeks including copywriting, design, and integration with your customer system or newsletter. If you bring ready copy, the timeline halves.

How will I manage the blog after handover?+

You have two paths. First: we prepare an MDX article template and brief documentation that any client or junior copywriter can follow—articles are written in Markdown, committed via GitHub web, and Vercel rebuilds in thirty seconds. Second: we connect the blog to a headless CMS with its own admin. We recommend Decap CMS or Tina CMS (free, git-based, edit MDX directly in the repo), Sanity or Storyblok (full-featured admin for non-technical authors), or Notion as CMS via API if the author already uses Notion daily. We pick the option based on how often you'll publish and how technical you feel.

Do you handle SEO?+

Yes, by default: we set up the site technically so Google finds and indexes it quickly. That includes structured data, an automatic site map, polished link previews, and focus keywords for every article. We wire up Google Search Console and Google Analytics at launch—or Plausible if you prefer analytics that don't track personal data.

Let's do this –

Need a personal or company website that actually sells?

We build websites where copy and code come from one workshop. Fast, secure, and with a custom look—no templates, no plugins to keep updated yourself.

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